Portfolio

KW Research | Title | Bullet Points | Amazon Listing | Product Description | A+ | Storefront

Amazon is "The goose that lays the golden eggs". It is a great opportunity to sell your product and reach many people you otherwise couldn’t. Mortar stores only? In the bin with that! There are plenty of tips & tricks for creating a converting Amazon listing. Not only copy, but also design-wise, and compliance-based.

Packaging | Label | Manual | Insert Cards

The one thing I learned about working on print materials, is that it’s a stressful and responsible job. I've worked on print files that were mass printed - and it's never an easy task proofreading and approving the final files knowing that a single mistake can result in massive losses. And, while it's hard and stressful, it also taught me to not only double-check but decuple-check. Sometimes literally. And not only print files - all files.

Instagram l Facebook l Twitter l LinkedIn l Google Ads l Thought Leadership

Social Media is the place where you get to reach out to your customers, and they get to reach out to you. It is a window to a brand's life, a source of information, and a way anyone can engage with you and your brand. Did you know that a lot of people search for places or brands on Instagram, rather than on Google? That's how important being on Social Media might be for your brand. Not every Social Media works for everything, so let's figure out what would work best for you.

Branding Strategy | Brand Values | Brand Story

A good therapist listens to your problems and never makes you think you're crazy. They see you, understand you, and will try their best to help you be happier. They don't talk about themselves much, they'd much rather make it all about you. Let's give your brand all it needs to be a good (and busy) one.

Web Pages | Landing Pages | Blogs

Your online presence matters. Depending on where you're from, it might even matter more than a physical store. Structuring and writing a website is as much of a writing gig as it is a matter of your target audience’s psychology. Knowing when to incorporate storytelling and when selling techniques; when to build your brand and when to convert; knowing how to instruct your audience to do as you want, most often without them even realizing it - all of it comes from the keyboard of a single person. Me!

Promoting Blogs l Welcoming Emails l Newsletters

Your Newsletter should be more than you announcing discounts or trying to hard-sell your things. Newsletters should also provide value. Give your readers a reason to subscribe–sure, they might come for a free template or a discounted product, but make them stay (and read) by creating something they care about. Or have an interest in. Sounds complicated? Not really. Not for me.